OrangeTheory – fresh ideas President and CEO, Trimeka Benjamin, has been recognized by the Tampa Bay Business Journal on the 2014 Up & Comers list in the 30-39 category; a list that recognizes professionals who have made significant contributions to their businesses, industries and communities.
Benjamin founded OrangeTheory – fresh ideas, a full-service marketing firm specializing in digital and new media promotions, in 2006. The agency’s client list includes local and regional clients ranging from a variety of business sectors such as healthcare, sports and leisure, nonprofit and education. The services offered include: digital strategy, brand development, website development, application development, digital sweepstakes and promotions and fulfillment, and social media strategy and oversight.
Benjamin assumed leadership positions in the national sports and healthcare industries in a career that has spanned more than 10 years. Her high-level roles have provided an opportunity to build long-standing relationships with business leaders from around the world.
“I feel so honored to be named on the Tampa Bay Business Journals 2014 Up and Comers list,” said Benjamin. “I am fortunate to have a support network that wants nothing more than for me to succeed and to have a balance between doing what I enjoy and serving organizations I’m passionate about.”
Beyond her professional endeavors, she is equally committed to giving back through volunteerism and mentorship. Trimeka has been involved in the community as a board member for the Spring of Tampa Bay; and a member of The Junior League of Tampa, the American Marketing Association, Tampa Technology Forum, National Sports Marketing Network, and The Tampa Chapter of the American Advertising Federation.